As part of the Guitar Center Inc. brand family, Musician's Friend was the top online ecommerce store and this was mainly due to our work on the PPC/Paid Search as well as SEO tactics and strategy. For 4 years, we were responsible for search traffic at this Top 20 Retailer outpacing all other channels and driving the majority of the organization's online revenue. This was thanks directly to our management and work on the growth of multiple channels in a poor economy. We believe in real results here at Ikusa and our work at Musician's Friend is the clearest evidence of that.